A complete success: DRS Superdata’s virtual in-house exhibition

The current restrictions require a creative rethink in trade fair organization. Therefore, the planned in-house exhibition was digitally implemented at short notice. Last week, on November 26th, the first virtual in-house exhibition took place with the focus on “Retail of the Future”.

In one morning, the program offered the participants an interesting mix of presentations on the innovations of DRS Superdata and by external speakers, customers and partners. Lars Hofacker from the EHI Retail Institute presented trends in connected retail and provided an overview of innovative business models and delivery concepts. Stefan Lenz from Fujitsu reported how the use of IoT and Big Data can leverage efficiency potential in a branch. And our customer Konsum Leipzig gave insights into the food delivery service from the perspective of a medium-sized retailer.

The response to the event was great and the positive feedback from the participants showed that the virtual format was a successful replacement for a face-to-face event.

“We are pleased that our event received consistently positive feedback from the participants. The planning for the upcoming in-house exhibition in March is already underway and will also take place virtually. In addition, we will start a regular web series on our products from the end of January”, reports Uli Schäfer, member of the management board of DRS AG.

If you are interested in the next in-house exhibition or the web series, please register for our newsletter – we will announce the next dates there in good time.

Other news


drs//POS: Flexible cash register for the beverage market

In the 7/2022 issue of Getränkefachgroßhandel from Sachon Verlag, various cash register systems for the beverage trade are presented. drs//POS as flexible cash register software for the retail trade enables the mapping of the most diverse scenarios and thereby fulfils all requirements of the beverage trade.


Interview with the Board of DRS AG

The Wirtschaftsforum published an interview with Uli Schäfer and Andreas Nebel, board members of DRS AG, about the future of trade.


DRS AG got again awarded as Gold Partner of LS Retail

Once again this year, DRS Deutsche Retail Services AG was awarded the status of LS Retail Gold Partner. This status is reserved for companies that have achieved remarkable success both in sales and especially in project implementation. Thanks to its comprehensive retail expertise and proximity to customers, DRS AG embodies the ideal partner for LS Retail with access to the retail target market.


EuroCIS 2022 – a complete success in presence

After a two-year break, EuroCIS took place again in presence. This gave DRS the opportunity to present its innovations in Düsseldorf and cultivate personal contacts.


Our portfolio at EuroCIS 2022

After a long break, the leading trade fair for retail technology, EuroCIS, is finally taking place again. From 31 May to 2 June, numerous international exhibitors will welcome visitors and show their solutions from the field of technologies for retail.


Efficient merchandise management

Merchandise management is of central importance for every retail company. Intelligent software, ideally also optimised for mobile devices, supports companies in this.


Our solutions in use by wholesalers

Rullko Großeinkauf GmbH & Co. KG, headquartered in Hamm, is a food wholesaler specialising in the supply of canteen kitchens and gastronomy. In addition, Rullko operates a cash & carry market in Hamm-Rhynern.


Getränkewelt works with drs//POS for strong customer loyalty

The requirements for a new POS system on the part of the beverage world were extensive. It should map numerous processes and remain user-friendly at the same time. With the drs//POS solution, the choice fell on an innovative software solution that flexibly fulfils all complex requirements.


DRS AG and Superdata GmbH merge

News on our own account: Superdata GmbH will be merged with its 100% owner DRS Deutsche Retail Services AG at the end of 31 March 2022.


Helping to shape IT solutions for the future of commerce

DRS AG presents itself as an employer with exciting tasks. Over 80 employees in Hamburg and Ulm are looking for new colleagues.